Category Archives: Events and Workshops
Join us for these upcoming networking lunch events
Did you make a resolution to network more in 2012? Would you like to meet some new people? And maybe connect with your Fletcher Prince friends? And here’s the most important question: do you love to eat?
Great! Then, let’s make a date to have lunch together. You, me, and up to 10 other people. Put these dates on your calendar and click on the links to register for these fun networking-and-lunch events. There is no cost to participate, only the cost of your lunch. Looking forward to seeing you!
February – Alexandria, VA
Tuesday, February 21, 12 Noon – 1:30 p.m. Mardi Gras Network-and-Lunch (Free). Join us for informal networking and delicious Cajun/Creole cuisine at RT’s Restaurant in Alexandria, Virginia. Please arrive ten minutes early so we can group and get a table together. Cost of lunch is on your own (range, about $10-$15, plus tip). Please bring cash to make it easy on the server.
March – Washington, DC
Tuesday, March 27, 12 Noon – 1:30 p.m. March Network-and-Lunch. Join us for informal networking and delicious Bento Boxes or sandwiches at Teaism – Penn Quarter in Washington, DC. (Metro: Archives/Navy Memorial) during the lovely Cherry Blossom Festival. Please arrive ten minutes early so we can group and get a table together, or register in advance if you can. Cost of lunch is on your own (range, about $10-$15, plus tip).
April – Bethesda, MD
Tuesday, April 24, 12 Noon – 1:30 p.m. April Network-and-Lunch. Join us for lunch and informal networking at Jaleo in Bethesda, MD! Please arrive ten minutes early (11:50 and meet outside) so we can group and get a table together. Cost of lunch is on your own (range, about $10-$15, plus tip).
May – Falls Church, VA
Tuesday, May 15, 12 Noon – 1:30 p.m. May Network-and-Lunch. Join us for informal networking and delicious pasta or oven-baked pizza at Pizzeria Orso! Please arrive ten minutes early (11:50 and meet outside) so we can group and get a table together. Free parking in garage. Cost of lunch is on your own (range, about $10-$15, plus tip). They have a great lunch special for $10: includes salad and individual pizza.
June – Rockville, MD
September – Arlington, VA
Tuesday, September, 12 Noon – 1:30 p.m. September Network-and-Lunch. Join us for informal networking and lunch in a casual atmosphere at Whitlow’s on Wilson in the Clarendon neighborhood of Arlington, VA (Metro: Clarendon)! Please register in advance or arrive ten minutes early (11:50 and meet outside) so we can group and get a table together. Cost of lunch is on your own (range, about $10-$15, plus tip, bring cash to make it easy on the server).
October – Washington, DC
Wednesday, October 17, 12 Noon – 1:30 p.m. – Oktoberfest Network-and-Lunch. Join us for informal networking and delicious German food at Cafe Mozart German Deli in Washington, DC! Please arrive ten minutes early (11:50 and meet outside) so we can group and get a table together. Free parking. Cost of lunch is on your own (range, about $10-$15, plus tip). Please bring cash to make it easy on the server.
January Events and Marketing Opportunities
In 2012, the Fletcher Prince Blog will publish monthly events and marketing ideas.
January 1: Happy New Year! Resolve to make your 2012 an outstanding and well-planned year of marketing efforts. Contact Fletcher Prince to help you develop a marketing plan for the year.
January 2: Today is the day after New Year’s, but it’s still a Federal holiday. Lots of people will be online. Are you on Twitter yet? Ask Fletcher Prince to help you get started with Twitter so your company can join the conversation.
January 6: Did you create a knock-out advertising campaign in 2011? Today is the last day to submit it for the ADDY Awards.
January 9: It’s Restaurant Week in DC! Treat your favorite clients to lunch, and discuss ways you might work together in 2012. It’s $20.12 for lunch — might be a good investment!
January 10: WWPR Event featuring Stephanie Schierholz, Social Media Manager, NASA
January 12: IABC-DC Chapter Meeting, Trending Social Media
January 12-13: International CES (Las Vegas) will be all over Twitter and Facebook. Even if you can’t be there, you can follow the stories and trends, and retweet, if that works for your brand.
January 13: Is this economy going to turn around, or what? Attend the 20th Annual Economic Conference, $60, at the Ritz Carlton in Tysons Corner.
Today is the last day to submit your small business for the DREAM BIG Small Business of the Year Award, with a chance to win $10,000.
It’s also Restaurant Week in Alexandria. Take your clients out to lunch!
January 16: Martin Luther King, Jr. Day. Today is a federal holiday, and lots of people will be online. The emphasis on this day is often on community service and volunteerism. How is your business giving back? What message can you send through social media that is in the spirit of the day? Fletcher Prince can help you position your business as a good corporate citizen with public relations support.
January 23: Are you participating in any conferences or meetings this year? Going to network events? Speaking? You might need to order a fresh supply of brochures, business cards, presentation folders, and other marketing materials. Contact Fletcher Prince to design and print these for you.
Today is the Lunar New Year/Chinese New Year. It’s an important observance for all Asian communities.
What’s Next Conference (Marketing, PR & Social Media), $245
January 24: WWPR Annual Meeting and Keynote, $35 members
PRSA-NCC Networking and Committee Sign Up event, free for members
January 26: Have you registered for the Book of Lists Celebration with the Washington Business Journal? The networking event is tonight, business attire, bring your cards! Need new business cards? Fletcher Prince can design those for you.
Register today for The One Party on December 7
What you get for your $50: 2 rail drinks or wine and heavy hors d’oervres. The food is plentiful and you can make dinner out of it.
Networking potential: This party is the DC event of the year to see and be seen. About 200 people from the Twitter crowd.
What to expect: This popular event draws both advertising and public relations folks in the 20-3o’s age range, with about 20% older. The interior is dark (so watch your feet) and the decor is hip and there is the ubiquitous pulsating house music. You will see many familiar faces here from Capitol Communicator, the DC Ad Club, IABC-DC and PRSA-NCC. There are some low couches and tables for seating, and a dance floor (Although no one ever dances! And how fun would that be?)
What to wear: People go after work and almost all the women wore black. Because some of the attendees are from the creative professions, and more young people go to this party, you’ll see some jeans and some flair. Men will want to wear suits and ties — look sharp. Women wore traditional business suits and black dresses with sleeves. Nothing too out of the box. It was a little chilly, so a jacket or dressy cardigan for ladies would be right. If you want to stand out, try wearing a great color and some knockout heels. Or take a swing around the pole 
Should you go? There’s not very much holiday in this holiday party — there aren’t any decorations or a Christmas tree or seasonal music or anything like that. It is noisy and crowded but if you like clubs (where no one dances) and you know a lot of folks, you’ll have a good time. P.S. Don’t even think about finding a parking space on the street. There are none, and most of the garages in the area close. Just take Metro or give your car to the valet.
IPRA Holiday Luncheon is coming up on December 1
What you get for your money: This is the best value on the holiday party circuit. You really get an outstanding, sit-down Italian meal with dessert and coffee. You will not leave hungry.
Networking potential: Excellent. Don’t arrive late because a lot of mingling happens before lunch, and after lunch, people clear out quickly. You’ll have a chance to say hello to old friends and meet a few new people before lunch. About 50 people attend who almost never go on Twitter. At the lunch table, expect convivial conversation with eight experienced communicators and plenty of sharing, with maybe a little table hopping around dessert. I have obtained juicy projects from networking at these luncheons.
What to expect: This is a warm gathering of experienced, independent communications consultants who live in the DC suburbs — most in their late 30s to early 60s. They know each other well but who also welcome new comers. A couple of sponsors or vendors also typically attend. Few people drink, the ones who do get one glass of wine. Expect to chip in money or a check for the charity. There are the customary announcements and thank you’s from the group’s leaders. The restaurant’s in a mall so parking is free.
What to wear: Men wear dark suits and Christmas ties. Women wear dressy suits, tailored dresses, or Christmas sweaters and dress trousers. There is plenty of sparkle and lots of photo taking.
Should you go? YES. This event sells out for a reason. The food alone would be a good reason to go but there are also very nice holiday decorations and some great photo ops. You’ll hear some great stories and probably make some good friends. If you’re under 35, though, you may feel out of place among these seasoned communicators. If you’re just starting your own communications consulting business, or you want to target these consultants as clients, this is a must-attend event for you.
Free Social Media Seminars at RHED Pixel
Please join me for these informative presentations next week at the RHED Pixel Open House. I will be presenting on best practices for writing blog posts, Facebook updates, and Twitter updates. You can RSVP on Facebook for Tuesday and for Wednesday.
Tuesday, Oct. 25
10 AM Hypersyndication: How to Get Your Social Media and Video More Eyeballs, Rich Harrington, RHED Pixel
11 AM Nobody Cares What You Had for Lunch: Practical Writing Tips for Social Media, Mary Fletcher Jones
Wednesday, Oct. 26
11 AM Measuring Social Media Results: Real World Metrics, Amy DeLouise
12 PM More than 140 Characters: Enriching Twitter & Facebook with Photos, Video & More, Rich Harrington
All presentations will be held at RHED Pixel, 180 S. Washington St. (Falls Church, VA) — corner of Lee Hwy and Annandale Road. Entrance and parking in rear of red brick building.
Additional presentations will be offered, but they have to do with video production and will be technical in content. If you have an interest in video production, check out the other presentations slated for the afternoon.
Tuesday, October 25
12 PM DSLR Video: Hollywood Style – DC Budgets
Rich Harrington & Mark Weiser — RHED Pixel
2 PM Why 3D Matters: How your Brain Sees 3D Video
Chris Mayhew — V3 Imaging
3 PM Hard Drives and Your Media What You Don’t Know Can Hurt You
Mark Fuccio
4 PM Five Innovations in Video Editing How to Work Faster and Smarter
Richard Harrington & Adam Martray — RHED Pixel
5 PM From Inspiration to Animation: Motion Graphics Design Showcase
Xi Lin & Esin Ozdag — RHED Pixel
Wednesday, October 26
2 PM You Can Hear the Difference: The Benefit of Audio Sweetening
Cheryll Ottenritter – Ott House Audio
3 PM Color Grading your Video Project: When You Really Want to Fix it in Post
Robbie Carman — Amigo Media
4 PM Fix it in Post: Rescuing Footage from Production Disasters
Brenda Spevak and Adam Martray — RHED Pixel
5 PM The Perfect Key: What You Need to Know About Green Screen
Richard Harrington & Xi Lin —RHED Pixel
Come see Mary Fletcher Jones at Digital East
I’m really looking forward to my presentation on YouTube video at Digital East on September 29. I put a secret code in this video that will get you a $50 discount when you register See you there!
How many Digital East Speakers Do You Know?
Well, you know me, right? I believe I’ve only met 2 others on this list in person. I interviewed Larissa Fair and Dallas Lawrence for Conversations in Public Relations — they were both fascinating guests.
I wish I could interview everyone on this list for Conversations in Public Relations!
Are you going? Register here, and use my VIP code SPEAK50 to get a $50 discount….
– Simon Dumenco, “The Media Guy”, AdAge.com
– David Perry, Business Development, Google
– Patrick Svenburg, Director of Strategy, Microsoft
– Anil Panguluri, Director, Mobile Search & Discovery, Yahoo!
– Timothy Markey, Director, Global Professional Services, Cisco
– Andy Ellwood, Director of Business Development, Gowalla
– Jon Carpenter, Director of Marketing, LivingSocial
– Simon Heseltine, Director of SEO, AOL
– Eric Ludwig, Senior Director of Online Marketing, Rosetta Stone
– Catherine Cook, Co-Founder, myYearbook.com
– Mark Marvel, Senior Director of Video Monetization, msnbc.com
– David Plotz, Editor, Slate
– Kevin Lee, Founder & CEO, Didit
– Bryan Monroe, Editor, CNNPolitics.com
– Brianne Forst, Director of Ecommerce, Plow & Hearth
– Reggie Aggarwal, CEO & Chairman, Cvent
– Patrick McLean, VP Digital Marketing, Capital One
– Kevin Dando, Director Digital & Education Communications, PBS
– Dana Todd, VP Performance Innovation, Performics
– Jai William, Email Marketing, InterContinental Hotels Group
– Jodi McDermott, VP Digital Analytics Product Management, comScore
– Dan Siroker, CEO, Optimizely
– Colin Hynes, Senior VP of User Experience, Rue La La
– Matthew Bryan, Senior Analytics Engineer, The Washington Post
– Gary Gunn, Business Development, HootSuite
– Bhavesh Bhagat, Chairman, EnCrisp
– Donna DeMarco, Co-Founder & VP, Viddler
– Ro Choy, COO, Formspring
– Lindsay Wassell, Partner & Consultant, KeyphraSEOlogy
– Rob Noyes, Web Manager, Defense Intelligence Agency
– Jack Krawczyk, Senior Product Marketing, StumbleUpon
– Jamie Grove, VP of Marketing, ThinkGeek.com
– Ted McDonald, Web Analyst, Verisign
– Brian Williams, Co-Founder & CEO, Viget Labs
– Larissa Fair, Senior Marketing Manager, Avectra
– Jeff Allen, CEO, Ziplist
– Josh Glantz, VP & GM, Publishers Clearing House Online
– Liz Strauss, Co-Founder, SOBCon
– Li Evans, Co-Founder & CEO, LiBeck Integrated Marketing
– Jim Halling, Interactive Sales Manager, Comcast Spotlight
– Tara Lewis, Regional Marketing Director, Yelp!
– Mary Fletcher Jones, Marketing Consultant, Fletcher Prince
– Don Bruns, Director of Application Design, Navigation Arts
– Lindsay Woodworth, Director of Marketing, 2ergo
– Ken Eisner, VP Policy & Business Development, One Economy
– Dan London, Director of Online Marketing, ShareFile
– Eric Boggs, CEO, Argyle Social
– Marty Weintraub, CEO, aimClear
– Tom Critchlow, Director of Operations, Distilled
– Jennifer Sargent, CEO & Co-Founder, HitFix
– Colin O’Malley, VP Business Development & Privacy, Evidon
– Will Meyer, Senior VP Publisher Products, Clearspring
– Kathleen DeBenedictis, Director of Product Management, Comcast Spotlight
– David Dowd, GM of Lifestyles, Buddy Media
– Dallas Lawrence, Chief Global Digital Strategist, Burson-Marsteller
Related articles
- America’s Most Wanted Social Media Experts can be found at I-Strategy (wcntransmedia.wordpress.com)
Mark your calendars for these August events, DC communicators!
Think nothing happens in DC in August? Think again! There are plenty of educational and networking events coming up this month for communicators, and people interested in learning more about PR, marketing, and social media!
Click each event for registration information.
Tuesday, August 2nd, 6 pm – 8 pm “Second Annual PR Community Mini-Golf Tournament”
Sponsored by: PR Community (and you know who)
Where: Jefferson Falls Miniature Golf Course, 7900 Lee Highway, Falls Church, VA
Fees: Self-pay ($6/game). Call (571) 269-7559 if you want a $5 Red Hot & Blue BBQ platter (Pork BBQ sandwich, cole slaw, red-skinned potato salad, pickle and sweet or unsweet iced tea)
Wednesday, August 3, 12 Noon – 2 pm “Executive Communicators Summer Idea Swap – Discovering Solutions to Your Biggest Challenges”
Sponsored by: Washington Women in Public Relations
Where: Hager Sharp, 1030 15th St., Suite 600E, Washington, DC
Fees: Free for WWPR and PRSA members; $15 for non-members. Bring a bag lunch.
Tuesday, August 9, 8 a.m. – 10 a.m. “Top Tech Trends PR Professionals Need to Consider”
Sponsored by: Public Relations Society of America, National Capital Chapter
Where: Microsoft Innovation and Policy Center, 901 K Street NW, 11th floor, Washington, DC
Fees: $35 for PRSA and WWPR members; $55 for non-members; $10 for students and retirees
Tuesday, August 9, 6 p.m. – 8 p.m. “After Hours Mixer”
Sponsored by: DC Ad Club
Where: Jackie’s Restaurant, 8081 Georgia Avenue, Silver Spring, MD
Fees: Free. Buy your own drinks.
Wednesday, August 10th, 8 a.m. – 10 a.m “Monitoring and Analytics” (breakfast and presentation)
Sponsored by: The Association for Women in Communications-DC Chapter and Burson-Marsteller Digital
Where: 1110 Vermont Avenue N.W., 12th floor, Washington, DC
Fees: $25 for members of AWC, WWPR, BPR and CPC; $35 for
non-members.
Thursday, August 25, 12 Noon – 2 p.m. Brown Bag Seminar: Presentation by Tammy Gordon, Social Media strategist for AARP
Sponsored by: Washington Women in Public Relations
Where: TBD
Fees: Free for WWPR and PRSA members; $15 for non-members. Bring a lunch.
Related articles
- Look for me at WWPR’s Emerging Leaders Awards, July 26 (fletcher-prince.com)
- Educational Happy Hour? (theprsanccblog.wordpress.com)
- Meet the WWPR #ELA2011 Finalists! (flackrabbit.com)
Mark your calendars for these May events
Mary Fletcher Jones
May is turning out to be an interesting month, full of great events! Look for me at these highly recommended communications presentations and panel discussions around the DC area.
TIVA-DC “Meet the Film Offices” Wednesday, May 18, 6:30 p.m. – 8:30 p.m.
Hear from the DC, Maryland, andVirginia Film Offices about new tax incentives that will bring new film and video business to the region, what you need to do to secure permits, discover location scouting resources or get yourself listed in their production guides. If you’re a filmmaker, a producer, or a crew member, this is an event not to be missed.
COST: Members: $10, Non-Members: $20
Student members: $5, AU students: free, Student non-members: $10
WWPR “When Click Thru Rates Are Not Enough” Thursday, May 19, 12 Noon – 2 p.m.
Johna Burke, Senior Vice President, BurrellesLuce, will discuss the challenges of social media measurement, and will present solutions for public relations professionals
Cost: WWPR and PRSA-NCC members, free. Non-members, $15.
DC Podcaster Alliance “Connecting Audio and Video to Twitter” Saturday, May 21, 12:30 p.m.
Learn how to use Twitter to promote and redistribute your podcasts.
Cost: Free
Entrepreneur Magazine “Enchant and Engage with Social Media” Thursday, May 26, 8 a.m. – Noon
Guy Kawasaki leads sessions on how small businesses can use social media.
Cost: Free
WWPR “Social Media and Crisis Communication” Thursday, May 26, Noon – 2 p.m.
Rachel Henderson moderates a panel discussion of local communicators.
Cost: WWPR and PRSA-NCC members, free. Non-members, $15.
Related articles
- Schedule of Upcoming Luncheons at the National Press Club (prnewswire.com)
